Step 1:
Analysis
Our starting point is a thorough analysis of the organisation, its stakeholders and the challenges it faces, so that we get a clear picture of the communication needs.
Step 2:
Master Story
Then we work on what it is we want to get across:
the message.
We write that down in an understandable story which will serve as the basis for everything we communicate.
Step 3:
Planning
Finally, we will search for the most suitable communication channels for each target group so that your message is communicated efficiently and your goals are reached.
Step 4:
Implementation
It is not until then that we develop the tools and roll out the plan so that the intended target group receives the correct message at exactly the right time.
